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01
About Shuppa

The Irish business software built from the inside out.

Shuppa is an Irish-built, EU-hosted business software platform designed exclusively for Irish SMEs, connecting accounting, CRM, invoicing, HR, forecasting, support, and booking in one integrated system.


02The Founder
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Most businesses aren't failing because of bad people or bad products. They're failing because their systems are broken and they don't have the infrastructure to see it clearly.

Gerard Fox

Gerard Fox

Founder, Shuppa · Commercial Finance Professional · ACCA

Shuppa was founded by Gerard Fox, a commercial finance professional with ACCA-level expertise and over ten years operating across financial planning & analysis, budgeting, forecasting, cost control, and operational performance.

He's built financial models used in board-level decisions, restructured reporting frameworks for scaling businesses, and spent years identifying the operational fragmentation that holds most SMEs back. Not from the outside. From inside the numbers.

Shuppa isn't a product built for the market. It's infrastructure built because the right infrastructure didn't exist and because running a business on disconnected spreadsheets and siloed tools is a problem that has a real solution.

03How We Think

The principles behind the platform.

01

Systems over silos

A business is a system. It should be run like one. Every tool should share data, every process should connect to the next, and every decision should be informed by the full picture, not a fragment of it.

02

Finance matters everywhere

Finance isn't just a back-office function. It runs through everything, sales, operations, HR, and growth. Every product we build has financial integrity built in from day one, not bolted on as an afterthought.

03

Build for real operations

We build for the way businesses actually work, not for the way product demos look. Approval workflows, audit trails, reconciliation, and cost centre tracking aren't features. They're the baseline of operational control.

04

Clarity drives decisions

Data that lives in five different systems produces noise, not clarity. One connected platform gives you one version of the truth and that's what good decisions are built on.

04The Platform

Seven products. One connected platform.

Every Shuppa product is fully standalone and works better when connected. Start with one. Grow into all of them.

Accounting

Notiva

Double-entry accounting, invoicing, expense tracking, VAT returns, and full audit trails for Irish SMEs.

CRM

Neuron

Sales pipeline, contact management, deal tracking, and customer activity all in one visual Kanban board.

Payments

Synapse

Stripe-powered payment links, recurring billing, and SCA-compliant transactions. Posts directly to Notiva.

Booking

Space

Appointment and resource booking with deposit collection, availability management, and client rostering.

Forecasting

Oculys

Financial forecasting, scenario modelling, and P&L projections built around your live business data.

Operations

Optivex & Orello

Employee records, leave management, payroll preparation, HR workflows, customer support ticketing, issue tracking, and team response management.

05Our Journey

From digital studio to business infrastructure platform.

Shuppa didn't start as a software company. It started by solving real problems for real Irish businesses.

1.0

Shuppa 1.0 — Digital Studio

Web design, hosting, and digital tools for Irish SMEs. Building relationships with real businesses and understanding the operational problems that never show up in a brief.

2.0

Shuppa 2.0 — Product Platform

Building the connected product ecosystem. Notiva, Neuron, Synapse, Space, Oculys, Optivex, and Orello are all live and active. The operating system vision is taking shape.

Shuppa One — Enterprise Platform

One login. One data layer. One connected business operating environment combining all products. Built for scaling companies that need a complete operational foundation, not another collection of tools.

Get Started

Ready to run your business on connected infrastructure?

Start with any single Shuppa product. No commitment required. Every module is free to trial.